MOVING SCIENCE FROM IDEA TO MARKET
It all starts with innovation.
An idea becomes a reality. And Breck & Company will help make it happen. We’ll help you create innovative and effective programs that will educate your professional audience, empower patients, and motivate your sales team. We’ll help you craft the right strategy, the right message, and the right vehicle to motivate the desired response.
Our award-winning team has the business expertise that enables us to see the big picture, provide in-depth analysis, and produce a strong platform from which to develop strategies and tactics that are cohesive and consistent in messaging and branding.
Innovate. Educate. Motivate.
WHERE WE MAKE A DIFFERENCE
Our consultative approach allows us to become totally immersed in your business. We are hands on, responsive and nimble. To us it’s never just a project – we partner with our clients for the long term, and pride ourselves in our ability to provide unique solutions that may not have been thought of before.
We Get the Big Picture
We get the Big Picture for your product, your therapeutic area, and your company, enabling us to provide objective perspectives on opportunities and potential challenges. We’ll make sure all of your stakeholders get your Big Picture too, by facilitating cross functional teams both internal and external.
Rare Disease Expertise
Launching and marketing a drug in the rare disease space is vastly different than in other therapeutic areas. Whether the rare disease patient is one in a million, or one in ten million, educating both your team and practitioners is critical to your success. We’ve developed dozens of initiatives in the rare disease space – from disease awareness and REMS programs for practitioners, to training for field personnel, to programs for payers, nurse navigators, patient care coordinators, caregivers and patients.
Deep Launch Expertise
With more than 30 product launches under our belt in dozens of therapeutic areas, we know what works. We’ll help you create your unique best practices to ensure your team and the market are ready at launch. We are experts in US, Global and cross franchise pre- and post-launch market development.
KOL and COL Engagement
Strong relationships foster strong advocates. We pride ourselves on developing lasting relationships with KOLs and COLs, helping to raise awareness of your brand. This engagement includes advisory boards, publications and speaker’s bureaus.
In today’s highly regulated environment it is critical to understand the legalities and nuances to ensure your programs are compliant. We bring a wealth of compliance expertise to every project.
ENGAGEMENT LEADS TO OUTCOMES
We are all about engagement as a means to delivering outcomes – and engagement is at the core of everything we do. Are you trying to reach the customer? The patient? Your field teams? We’ll help you create an effective engagement strategy to deliver the outcomes you are looking for.